Audience Practise essay
How does your own experience of media consumption illustrate wider patterns of audience behaviour? Media consumption illustrates wider patterns of audience behaviour. The big five consists of Disney, Columbia pictures, Universal studios, Warners Bros. and Paramount pictures and are the media giants of Hollywood. They are also referred to as conglomerates that dominate the film landscape who have acquired many subsidiaries. For example, in 2019, Disney acquired Fox which made Disney the largest shareholder over the media/film market, with a total of 27%. This being said, this small amount of oligopolies have the benefit of vertical and horizontal integration which is helping them slowly dominate the worlds market share of film. Streaming services have been increasing over the years and have increased rapidly over the Covid-19 Pandemic. With everyone locked up at home with no wear to go, an opportunity was introduced to all streaming services to provide a variety of new and alr...